The excitement of the FIFA World Cup is making waves not just on the soccer field but also in local businesses around Santa Barbara. Shops and restaurants are buzzing with activity, thanks to the influx of fans eager to celebrate the tournament.
At Aggressive Soccer, workers have noticed a surge in customers looking for jerseys from various national teams. Alessandra Alcocor, a staff member, shared, “We’ve been busy from morning until night with people purchasing Mexico jerseys and other team apparel.”
Restaurants are also enjoying a boost, especially during match days. Ellen Jue from Ca’ Dario Pizzeria remarked, “It’s been a lot of fun! The atmosphere is lively and really energetic.” She mentioned that the World Cup has turned match days into some of the busiest times for the eatery, even attracting customers during traditionally slower hours. “We’ve had to stock up on drinks,” she added. “We’ve gone through a lot of kegs!”
FIFA has declared this year’s tournament as the largest in history, and even as teams get closer to the finals, the excitement in the community remains high. At Little Heart Cafecito, staff believe the World Cup is more than just sports. Sergio Morales, a team member, expressed, “Soccer brings together all kinds of teams and cultures. It really unites us all.”
As the world tunes in to watch the games, local businesses continue to thrive, embracing the spirit of community that the World Cup fosters.
