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Home»Technology»This Week in Tech: Apple’s New iPhones and Sonos’ Sleek Speaker Steal the Spotlight
Technology

This Week in Tech: Apple’s New iPhones and Sonos’ Sleek Speaker Steal the Spotlight

September 12, 20264 Mins Read
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This week, Apple made headlines by introducing its new iPhone 18 Pro, alongside an exciting innovation: the first-ever foldable iPhone, named the iPhone Duo.

Also buzzing in the tech world were two Nintendo Direct events and a privacy controversy involving LG.

As you dive into this week’s highlights, you might want to test your knowledge with our quiz about these major events.

### LG Faces Privacy Concerns Again
LG is no stranger to privacy issues, and this week, it landed in hot water once more. An investigation by Gamers Nexus and independent researchers revealed that LG TVs can reportedly record audio even when turned off and may have the capability to monitor activity in the home. These claims came just after clips of LG executives discussing their dominance in the advertising space stirred up further debate.

LG responded to these accusations, asserting that the claims made are untrue. However, skepticism remains, especially since these revelations follow earlier claims about LG monitors allegedly installing adware on personal computers, which the company also denied.

### New ‘Brain Wearable’ Tracks Your Stress
In other news, a new wearable device called the Atlas 1.0 has hit the market. This gadget is designed to track your brain patterns much like how fitness trackers monitor heart rate. Positioned behind the ear, it can measure attention levels, stress, and energy output.

The idea is to help users identify triggers that affect their mental well-being, such as how social media may contribute to stress rather than relaxation. Although we haven’t tested this device yet, our team is intrigued by its potential.

### Sonos Launches the Ultra Soundbar
Sonos has unveiled its latest Ultra soundbar, an upgrade over its previous offerings. The Sonos Beam Ultra aims to deliver an immersive 7.1.2 Dolby Atmos sound experience through nine built-in speakers, including dual upfiring speakers. Early reviews suggest it excels in providing a wide sound stage and clear dialogue, making it a compelling option for those seeking quality audio in a compact size.

### Nintendo’s Double Feature
Nintendo kept fans on their toes with not one, but two Direct presentations. The first one celebrated the 40th anniversary of the Legend of Zelda franchise, giving the public a closer peek at the much-anticipated remake of Ocarina of Time. Reactions were mixed regarding its visuals, with some fans finding the new look controversial.

The second Direct focused on updates for existing games and introduced a new Metroid title, Metroid Ravenous. Exciting additions for games like Star Fox and Mario Kart have fans buzzing about what’s coming next.

### Apple’s New Product Line-Up
While the spotlight on Apple typically shines on its iPhones, this week’s reveal also included two new Apple Watch models and the AirPods 5. The AirPods feature enhancements like improved noise cancellation and a more comfortable fit, though some criticized the pricing of its wireless charging case, which includes in-ear volume controls.

As for the new Apple Watches, they introduced some interesting Siri features aimed at enhancing accessibility. These include tools for summarizing conversations, a move that has raised privacy concerns among some users.

### The iPhone 18 Pro Arrives
The iPhone 18 Pro comes packed with upgrades, including a new A20 Pro chip, longer battery life, and exciting new color options. Among the standout features is its variable aperture, allowing the camera to automatically adjust for optimal light conditions—a significant leap forward for smartphone photography.

### Unveiling the iPhone Duo
Finally, Apple introduced the iPhone Duo, its first foldable smartphone. With a design reminiscent of the Samsung Galaxy Z Fold 8 but uniquely Apple, this device features a 7.6-inch display that opens up to resemble a mini tablet. Although it has some limitations—like only two rear cameras and a higher price tag—it has undoubtedly ignited significant interest in the tech community.

Stay tuned for more updates as we continue to explore these developments in the tech world!

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