Skechers, known for its comfortable footwear, has announced that popular Bollywood actor Kartik Aaryan is its new brand ambassador for India. The celebrated actor will kick off his role with a marketing campaign featuring Skechers’ innovative Hands Free Slip-ins®.
Rahul Vira, the CEO of Skechers South Asia Pvt. Ltd., expressed excitement about this partnership, saying, “Kartik Aaryan captures the essence of Skechers—bold, stylish, and innovative. As a contemporary youth icon, his charm and broad appeal will help us stay top-of-mind for consumers looking for stylish and comfortable lifestyle and athletic footwear.”
Kartik Aaryan shared his enthusiasm about joining the Skechers team, stating, “I’m thrilled to work with Skechers—a brand that combines performance with modern style. Their focus on innovative technology, especially the Slip-ins, is impressive. As someone constantly on the go, I appreciate the convenience of slipping in and out of my shoes effortlessly. I believe in pushing boundaries, and I’m excited to be part of Skechers’ journey to inspire both athletes and fashion enthusiasts.”
The Skechers Hands Free Slip-ins are designed for those who prioritize both style and ease. With the exclusive Heel Pillow® technology, these shoes allow wearers to slip them on without bending down or using their hands, making comfort truly effortless.
Kartik joins a lineup of Skechers ambassadors that includes actress Ananya Panday and many top athletes from various sports, including footballers and cricketers, showcasing the brand’s commitment to both style and performance.
