Protaigé Unveils Maia: The First AI Account Director for Marketing Teams
SINGAPORE, May 20, 2026 — Protaigé has officially launched Maia, touted as the world’s first AI Account Director. This innovative platform is designed to work seamlessly with the tools that marketing teams already use, including email, WhatsApp, Slack, and video meetings.
As marketing demands continue to rise, teams struggle to keep up with the need for constant, multi-channel output. Protaigé aims to solve this problem by offering a comprehensive marketing solution that automates the entire marketing process. Instead of relying on various disconnected AI tools, Protaigé uses its unique Brand DNA technology to encode brand strategies and ensure all marketing assets remain consistent and aligned with brand identity.
Chrissy Lim, Co-Founder and CEO of Protaigé, highlighted the challenges many marketing teams face: “While many AI tools tackle single tasks, they often complicate workflow. Protaigé alleviates this by integrating marketing execution into a single system. Maia functions within existing communication platforms, streamlining the work process without requiring marketers to adapt to new software.”
Built for Real-World Marketing Needs
Protaigé’s creation was driven by experienced professionals from the marketing industry. This platform integrates nearly 200 tools across 30 different categories, managing everything from brainstorming campaign strategies to creating localized assets. Marketers can execute campaigns across various platforms while leveraging performance data to enhance future efforts.
Lim noted, “Marketers often feel torn between maintaining quality and scaling output. With Protaigé, we can produce marketing materials in mere minutes—work that typically takes weeks—while ensuring brand consistency. This reflects the future of marketing: AI takes care of execution, allowing marketers to concentrate on creativity and insights.”
Since its beta launch, Protaigé has welcomed over 1,000 brands and successfully raised US$1 million. The platform has also been recognized with awards, including Best Newcomer at the Global Startup Awards and a top-five ranking on Product Hunt.
About Protaigé
Protaigé is an autonomous AI marketing platform aimed at providing efficient and scaled marketing campaign execution. Based in Singapore, the company was founded by seasoned industry experts with extensive experience managing campaigns for big names like Adobe, SAP, and Coca-Cola. Supported by a board of marketing leaders from renowned global firms, Protaigé is committed to helping modern marketing teams deliver faster and more consistently.
Media Contact:
Baldwin Boyle Group
Email: protaige@baldwinboyle.com
Phone: +65 83186275
